Corporate apparel is an integral part of portraying a polished, professional image to customers and consumers and has been shown to increase consumer confidence and trust in a brand, as well as employee and customer loyalty.
Employees who wear their company apparel both at work and on their own time serve as great brand ambassadors. When employees wear their corporate apparel out in the world, they are essentially endorsing your business as being a credible and well-established place that they believe in.